-Responsible for creating and maintaining a company’s presence on social media sites, which include Facebook, Twitter, Instagram.
In charge of increasing the overall exposure of a company though building a brand identity throughtout the platforms.
– Use their creativity and marketing skills to help generate brand awareness, sales and promote customer service through the social media networks.
-Study trends in social media, research popular social media platforms, study emerging social media tools and observe how often those platforms and tools are used.
Keeps track of the past records of the company and of the competitors
For new businesses, social media analysts will study the audience that the business is attempting to reach and offers them plans on how social media will work best for them and their business model.
Analyst may write up reports for clients and team members to show them the strategies available to them. They may also alert clients about any potential problems or concerns that may arise.
Needs to be imaginative in order to bring in the creative element in the posts and ideas.
Find influencers online to bring in traffic on all social platforms.
Must have strong analytically skills to be able to interpret social media and other online data to react to issues and other concerns that may affect a company’s image or profit.
Atleast one year in a reputed product based agency or a product based company.
Well versed in copywriting